FAQ for Advancing Ministry Coaching Academy

1) What is the requisite for attending the Coaching Academy program?
2) Will I receive proof of completing the Coaching Academy?
3) What qualifies the trainers/coaches of this program to be experts and teach this curriculum/program?
4) How does this program compare to other coaching programs?
5) What is "The Calling" coaching curriculum?
6) Is it necessary to use "The Calling" coaching curriculum in my coaching practice?
7) Is there a yearly re-certification?
8) Will I be able to start my own coaching practice after going through the Coaching Academy?
9) Will I be doing any coaching during the process of learning to be a coach?
10) How much is the yearly license/membership to continue to use "The Calling" coaching curriculum?
11) Once I complete the Coaching Academy will I be able to then coach through Advancing Ministries?
12) How is this different than ICF? Will I be an ICF certified coach once I complete the Coaching Academy?
13) Is this program accredited? Can I receive CEU units for it?
14) What is the relevance of Biblically-Based Coaching?
15) I'm already coaching. Does it make sense to come to this program?
16) If I am a counselor/therapist, would attending be beneficial?
17) Can I apply what I learn in the secular realm, specifically in business?
18) I am not much of a church goer, or don't believe in God. Does it make any sense to come to this program?
19) How many people are in the class?
20) What is covered in the fee?
21) Do you have a payment plan?
22) What happens when the five months of training/coaching is over?
23) After I sign up is there anything I need to do to prepare for the first on-site weekend?
24) I still have questions, who can I talk to?
25) How do I sign up?


1) What is the requisite for attending the Coaching Academy program?

Having a willingness to participate fully, being committed to the process of being coached and learning how to coach. No prior coaching or training experience is required to attend.

2) Will I receive proof of completing the Coaching Academy?

Yes. As a graduate, you will receive a Certificate of Completion for the Advancing Ministry Coaching Academy. This is an important accomplishment and it provides you credibility as an emerging coach.

3) What qualifies the trainers/coaches of this program to be experts and teach this curriculum/program?

They are passionate and expert at what they do. They are certified trainers and master coaches who have a proven track record of teaching others to coach as well as creating successful coaching practices. The Advancing Ministry Academy Coaches are also ordained ministers. Click here to see our Academy Coaches.

4) How does this program compare to other coaching programs?

What sets Advancing Ministry Coaching Academy apart from other programs is: It is Biblically-based coaching; We offer a high caliber and quantity of on-site coaching; We provide graduates with a ready-to-go, stand-alone coaching curriculum for their clients and practice - "The Calling"; You are taught to coach while also experiencing coaching to have a substantial change in your life; The program provides a comprehensive grounding in coaching and in how to develop a successful coaching practice; The trainers are season practitioners; Finally, a year of follow-on coaching is provided to support you.

5) What is "The Calling" coaching curriculum?

"The Calling" is a biblically-based framework for delivery of transformational coaching to individuals or groups. The Calling is a ready-to-go, scaleable coaching program consisting of a Participant's manual and Coach's manual comprising of over 100+ pages plus coaching audios. This provides coaches with structure and content to immediately use with new clients. As part of attending the Advancing Ministries Coaching Academy program you will be given a one-year license to use this curriculum for your practice or ministry.

6) Is it necessary to use "The Calling" coaching curriculum in my coaching practice?

You are welcome to use any approach or framework for your practice. In the Coaching Academy you will learn how to coach so that your clients will experience results in their lives. "The Calling" is a vehicle used to teach and practice distinctions about coaching during the Academy and it is also a ready-made format for delivering coaching to your clients.

7) Is there a yearly re-certification?

No. Once you have attended the Coaching Academy you will be certified to use "The Calling" coaching curriculum. You may use this curriculum at your choosing and discretion within the bounds of the licensing agreement.

8) Will I be able to start my own coaching practice after going through the Coaching Academy?

Yes. The Coaching Academy is designed to support participants with their current ministry and profession and provide for them the means to start or advance their coaching practice. As part of the coaching curriculum you will learn about the steps needed to create a practice as well as enrolling of clients.

9) Will I be doing any coaching during the process of learning to be a coach?

Yes. You will be coached to be a coach; You will learn to coach by practicing in real time, on-site; Finally, you will be coached to experience transformation and a significant change in your life.

10) How much is the yearly license/membership to continue to use "The Calling" coaching curriculum?

For context, graduates will have a full 1 year license to use "The Calling" curriculum for their coaching practice, a value of $2,000. (Which begins once you've finished the coaching course.) Additionally, wrapped with the licensing, we've included 1 year of group coaching, valued at $1,200. Combined, that is a $3,200 value that comes as part of the registration into the Advancing Ministries Coaching Academy.

The licensing will be between $1,500 to $2,000 a year (depending on the options you select). The yearly license fee will include receiving the annual updates to the "The Calling" Participant's and Coach's manuals along with continued group coaching! Even at $2,000 a year a licensed coach could have immediate return on investment plus profit after coaching just one group!

If a graduate wanted just the licensing right or just to have coaching (without use of "The Calling", because they are doing a completely different version of coaching) then there will be options for that. You can only license "The Calling" if you have been through the Advancing Ministries Coaching Academy.

11) Once I complete the Coaching Academy will I be able to then coach through Advancing Ministries?

Advancing Ministry is growing quickly and is currently inviting Master level or Senior level biblically-based coaches to join us and be part of our vision. We anticipate the need for competent junior level coaches. We will be creating a pathway to have junior level coaches join us on an invitation basis.

12) How is this different than ICF? Will I be an ICF certified coach once I complete the Coaching Academy?

The ICF (International Coaching Federation) is a virtual (internet) organization and global community of thousands of coaches. ICF was initially formed to create a consistent and uniform framework and approach to understanding and delivery of common coaching principles. ICF certification is key for being contracted by some large corporate businesses, which are looking to minimize risk in hiring coaching consultants or permanent employees with coaching experience.

Ultimately, clients and the referrals you receive from them, will want to work with you because of the results you're able to generate, whether in the business arena or the private/personal domain. You do not have to be ICF certified to join ICF, nor do you need ICF certification to be professionally and financially successful in coaching. ICF is only one of many certifications that a coach can receive from various coaching organizations. If you are interested, you can become ICF certified by acquiring sufficient "on the job" coaching hours.

13) Is this program accredited? Can I receive CEU units for it?

The Coaching Academy program is not yet working in conjunction with a faith-based college or seminary. CEU (Continuing Education Units) may be assigned for this activity, depending on your individual organization's requirement for acceptance of work credit. Advancing Ministries would be glad to write a letter or provide an official outline to assist you in conveying CEUs.

14) What is the relevance of Biblically-Based Coaching?

Even though coaching has been around for a couple of decades, the industry overall is still in its infancy. In the past decade, businesses have begun to see the importance of the objectivity and structure that coaching can provide to positively effect profit. From an individual perspective, people in general are now beginning to understand and appreciate the concept of coaching and the value that it can create in their lives (e.g., marital coaching, life coaching, wellness coaching, etc.).

The "Church" typically adopts new approaches and concepts slower than does the culture in general. Counseling and therapy was held at arms length at one time, but now they are generally valued in the Church. Coaching is being accepted in the same manner. Coaching is now being adopted as a means to honor the individual and the purpose that God has given them, an activity distinct from discipleship and pastoral mentoring.

Those who have been trained in biblically-based coaching will be bettered prepared to context God's truths into coaching distinctions and principles within the faith-based realm.

15) I'm already coaching. Does it make sense to come to this program?

If you are looking to hone your coaching skills and/or add new Biblically-based transformational framework, then this is for you. If you want to see a leap in your skill and approach to enrolling new clients then this is for you. If you want to experience a substantial change in your life, then this is for you.

16) If I am a counselor/therapist, would attending be beneficial?

Yes. Learning the distinctions of coaching will provide you a new set of skills to integrate into your practice and offer to your past and existing clients. Coaching is meant for those who are emotionally grounded and ready to intentionally and rigorously pursue future-oriented conversations.

17) Can I apply what I learn in the secular realm, specifically in business?

Absolutely! What you will learn at the Coaching Academy can be used both in the Church realm as well as in the business realm. Emphasis will be made on coaching that is "grounded" to scripture and Eternal principles. Distinctions will be made about framing language while coaching your clients, whether using scripture as a support or the context of scripture (e.g. "sowing and reaping" - Gal 6:7 vs. using "law of reciprocity" in secular coaching). A key aspect of transformation is in people constructing new ways of relating to possibility.

18) I am not much of a church goer, or don't believe in God. Does it make any sense to come to this program?

Yes. For clarity, the Coaching Academy is not about evangelism or proselytizing, or bible study. The Coaching Academy is about participants taking a Stand for themselves and others to have a substantial and life-changing experience. It is about participants engaging the power of their purpose and walking out a designed future, to be a service and gift to others they coach, by using what we consider Eternal principles of how we have been designed to challenge and love each other.

19) How many people are in the class?

There are only 12 seats available in each coaching program offering. This exclusivity assures excellence and guarantees you will receive considerable individual one-on-one training and coaching from the master coaches throughout your five month learning process. Classes fill up quickly!

20) What is covered in the fee?

Consider the fee to attend as your investment in your future practice and success. In addition to the licensing of The Calling and the one year of follow-on coaching, you will also be receiving 90 hours of on-site, personal training and coaching from two master coaches. The on-site coaching alone is a nine thousand dollar value in the public market place. (Note: Most coaching curriculum offers only recordings and teleconferences as a means to learn how to coach and no on-site coaching or coaching manual). You will also be receiving individual and group coaching through out the program, as well as receiving considerable content to add to your coaching tools. All together, this program is valued at well over $10,000!

21) Do you have a payment plan?

Yes. There is a payment schedule. Please refer to the registration form for the details.

22) What happens when the five months of training/coaching is over?

The program is designed such that by the end of the five months of training you will already be in conversations with people wanting to be coached. You'll be coaching!

As previously mentioned, as part of attending the Coaching Academy, you will receive one year of monthly group coaching (via teleconference) to help you continue to improve your coaching skills and build your practice.

23) After I sign up is there anything I need to do to prepare for the first on-site weekend?

A welcome packet will be sent to you giving you logistics, specific time and dates for the on-site events. You will also be sent preliminary work to begin the process of orienting you to learning about coaching and preparing you for day one. Once you sign up you begin your journey into the world of coaching!

24) I still have questions, who can I talk to?

Please contact us directly. We'd be more than happy to answer any question you might have to support your decision.

25) How do I sign up?

Simply fill out the registration form here and start you journey to become a Transformational, Biblically-Based coach!

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